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Account-based marketing – Something to gain?

June 7, 2016 at 2:24 pm

The marketing team working on B2B generally tries to use all the broad approaches there is in the book of reaching a large audiences. It is about spreading the product message and awareness of the brand. The tactics has been the same for a lot of years using online and offline tools: Advertising, PR, SEO and SEM, events as well as using other marketing tools for directly focused on content and mobile. In the end it is about high volume to the broad masses. Can it be effective? Of course, else it shouldn’t still exist. Is it the only way? Clearly the answer is no or this article wouldn’t exist. Depending on the market, the customer and your product, Account-based marketing can be a even more successful campaign.

What is this Account-Based Marketing?

You could say it is a personal marketing, you target the client very specific. Instead of going broad with brand awareness and and broad approach. You personalizes the campaign. It is designed and created with one specific account in mind, based on the attributes of the need of that client. If your believe that personalized marketing is something that can help your sells, then Account-Based Marketing should be something to think about. With technology today you might even find yourself creating an app that gives your clients an even more personalized business to business.

The why’s of choosing account-based marketing

1. ABM uses less resources than traditional marketing. But the account manager of course have to be more updated on the needs of his clients and the market targeted.

2. Because of the more personal approach of the marketing campaign, you can focus more on your brand and reasons of why choosing your business and why the clients business can evolve by having a relationship with your company. The product becomes a secondary part that is already quite clear to both of you.

3. By having a smaller targeted audience is much easier to track goals and measure effectiveness, hence the return of investment(ROI) is becoming much more clear.

If you think Account-based marketing is right for your business or a product you are offering then getting in contact with expertise can help you with the next step.

The best blog!

August 13, 2014 at 9:06 am

Finding the best blog may sound a bit far-fetched but that is how I am and I’m always looking for the best in everything!  Why a blog, many wonder!? After all, it is all about the internet and the blogs that people are writing on, to inform each other about almost everything! In this case I am looking for blogs about apps for Facebook or just general applications! So I am looking for application generators!

During the time that I‘ve been looking, I found some interesting blogs with great content and suggestions for some application generators of the highest quality. One is calledAppsinterviews and have some good suggestions regarding the application generators that offer best solutions! Another blog that goes by the nameFindMyApplication describes in a detailed way what it is required to be able to succeed in making an app for your Facebook page!

Finally, I mention a blog that features the latest within application’s world! It’s called Application News and has almost everything you need to know in order to succeed with your intents and purposes!

Now it’s up to you to read the material on these pages and get you the information that will help you further in your work!

Have a nice day! :D

Time to use Contests!

June 4, 2014 at 10:09 am

Having a Facebook page has its advantages, we all know that, but to increase visitor numbers on your page can be harder than you think! In any case, if you have not yet learned how to have contests organized on your Facebook page it is time now! A Facebook contest! what is that? How do you create one? A question many may ask! Then I want to give a suggestion to all of you who have not yet learned how to make a so-called Facebook contest. To do this go to a page called ClickAppy and watch a short film they have on the home page so you can see for yourself how easy it can be! The amazing thing is that it all costs no more than $ 2.99 a month! Beautiful huh! Enjoy! : D

Effectively Boosting Likes on Your Facebook Page

November 26, 2013 at 3:04 pm

It does seem that many other forms of online promotion have taken a back seat to marketing on Facebook. There are a number of ways to take part in Facebook marketing, but everybody seems to like making fan pages. As you can guess, this is a numbers games just like anywhere else on the net. But the question that comes here is, what can you do to increase the number of Likes to you Fan Page?

Create Facebook applications

You can start off by posting a status update where you mention your Facebook Page. Facebook allows you to ask people directly if they are interested in your fan page. This is one part about it where you really should not have a problem doing. But, there has to be something in it for them of course. As you understand, people anywhere on the net need a reason for Liking something, in the Facebook way, and so it only makes sense to provide them with it. There needs to be a fair exchange of value with people, and that has always been the golden rule. Writing purpose driven status updates has to be done in a clever and clear way. Find out how to make the reveal tab for your landing pages at Facebook because it is very effective. You’re basically doing nothing but giving away an incentive in exchange of getting people to Like your Page. You can take your time and get creative about this since your results depend on it. The content that you’re giving away should be truly exclusive and valuable so that more people are compelled to Like Your Fan Page. The incentive could be a video, an eBook, a PDF report – basically anything that gets your target audience excited.

With the advent of smartphones these days, Facebook is a lot easier to access. What some people are now doing is marketing via smart phones and spreading word about fan pages. Spread the word via your Facebook Badge placed on any site of yours, and that can make people curious about your page. You just need to leverage as many channels as possible to get the word out about your Page.

Do not worry about if you can create Facebook Likes to your Page because this is something you can do with a little effort. Take action no matter what you and your efforts will build on each other.

Application generator

October 14, 2013 at 9:38 am

To all of you loyal Facebook app lovers I want to present the best and cheapest Facebook app generator ever! I know that some of you eager Facebook app makers have already figured out what I have to say, and therefore, I would like to address you others, who have not yet had the pleasure to create Facebook apps with the new app generator! This fantastic opportunity arises so infrequently that you just have to realize the importance of it all properly! The fact is that this Facebook app generator is currently free to use, and if you choose using it in the future, you do not have to pay more than $ 2.99 a month either! Apart from this, you must know that working with this Facebook app generator is pure fun for whoever you are! If you are an expert or just a beginner makes no difference, you will love it and create your best Facebook apps ever! So take this opportunity and start creating your Facebook apps with ClickAppy, the ultimate Facebook app generator! Good Luck! :D

Facebook application

September 9, 2013 at 1:06 pm

fb-app-12

Type: Facebook Application
Device compatibility: Desktop computers, Smart Mobile Devices
Multiple Colors options: Yes
Facebook Integration: Yes
Facebook Sharing functions: Yes
Desktop Browser Compatibility: Firefox, Safari, Chrome and Internet Explorer. The latest and most up to date version of these browsers and up to one version previous.
Additional Features Included: Access to Statistics dashboard, Contact Form Entries, Customizable Settings, Customizable template, Optional Google analytics tracking

 

Apple Stays Closed As iOS Shuts The Door On Developers

June 11, 2013 at 7:47 pm

By Josh Constine

Apple Logo and Brass Padlock

Apple demonstrated that it will keep its iron grip on iOS 7, despite Tim Cook saying it’s time for …read more
Source: TechCrunch Android  

After A Week On Android, Vine Surpasses Instagram On Google Play Charts As Top Social App

June 11, 2013 at 3:25 pm

By Jordan Crook

2013-06-11 10.07.50

Vine has already clarified just how quickly its userbase is growing, with the announcement that the app had hit 13 …read more
Source: TechCrunch Android  

Yep, Facebook Ads Are Better With Social Context (According To A Salesforce ‘Benchmark’ Report)

June 11, 2013 at 11:59 am

By Anthony Ha

salesforce-marketing-cloud

Salesforce.com is releasing what it calls The Facebook Ads Benchmark Report, which shows how Facebook ads performed on …read more
Source: TechCrunch Facebook  

Skeuomorphism Isn’t iOS’s Biggest Problem

June 9, 2013 at 5:49 pm

By Sarah Perez

home-screen-ios7-concept

Word leaked out earlier that the new release of Apple’s operating system, iOS 7, is in for a major overhaul, …read more
Source: TechCrunch Android